Background
We were given the task to refresh the looks of an old packaging that faced a lot of competition from similar products. The objectives were to firstly make sure that the new looks would be sellable in all markets across the SEA region and second but most importantly convey to potential customers that our product was indeed the best.
The product was well-received and the best thing was we could see changes in mindsets in many countries.
Responsbilities
• Packaging concept & design
• Sales kit design & production
